Virginia Loves Bourbon, But Where Does It Rank Among States?

Fact Checked by Jim Tomlin

There are few indulgences that tie Americans together quite like the draw of a nice glass of bourbon on the rocks.

Whether you prefer your bourbon straight-up, on the rocks, or inside a Manhattan or Old Fashioned, there’s no wrong way to enjoy the spirit that Kentucky lays claim to.

At, we took a break from covering Virginia sports betting to use Google Trends and Statista in developing our ranking of states that love bourbon the most.

We used Google Trends to get the states with the most bourbon searches since 2021. was used to find per capita consumption of straight bourbon whiskey per state since 2021. Once that information was compiled, we created a point system, giving up to 50 points for search rank and up to 50 for per capita consumption for each state.

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Bourbon Lovers State Rankings

Overall Rank State Rank Per Capita Consumption Rank Per Google Trends Total
9North Carolina344276
T14South Carolina204363
15New Mexico362561

Where Virginia’s Bourbon Consumption & Interest Rank Nationally

The Commonwealth is among the nation’s leaders when it comes to bourbon consumption and search volume, ranking in the top 15 nationally in each category.

When it comes to per capita consumption, Virginia ranks 10th nationally, ahead of the two states that rank ahead of them on a national level (Kansas and Ohio). Meanwhile, the state that offers online VA sportsbook apps was 14th in terms of bourbon-related search volume on Google Trends.

Virginia’s statewide ranking in both categories adds up to a total score of 78, which ranked seventh nationally, behind Kentucky (100 out of 100), Missouri (92), Louisiana (91), Tennessee (90), Kansas (82) and Ohio (79).

The Old Dominion ranked ahead of Colorado (77 points), North Carolina (76), and Indiana, which rounded out the top 10 nationally with 74 points. The rest of the top 15 in the U.S. were Mississippi (71 points), Alabama (69), Maryland (64), South Carolina and Nevada (63 apiece) and New Mexico (61).


Christopher Boan has been covering sports and sports betting for more than seven years, including stops at, the Tucson Weekly and the Green Valley News.

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